Paws up: how it all began
and where we're headed
Our names are Dan and Randy. A few years back we both welcomed new additions to our families. Rosie, a golden doodle joined Dan’s family and Saylor, a golden retriever joined Randy’s. Who knew these two bumbling pups would inspire the creation of our pet brand “PAWS UP.”
Any good business must have a mission and strive to solve an everyday problem. Our pups quickly showed us the problem. Muddy, dirty paws tracking up the home or automobile after every outdoor adventure.
Our original design was to create a unique towel that would help keep the home and automobile clean. Thus, the PAWS UP Towel was born.
By cleaning dog’s paws, we immediately realized that clean paws were directly related to a dog’s overall comfort, health and well-being. We quickly expanded our focus to incorporate paw health and comfort into the original goal of a clean home and
automobile.
As the PAWS UP brand evolves, we have added additional products to our line including paw cleaners, drying towels, paw balm, etc. We will always strive to expand and look for innovative ways to promote paw health. But we will always stay true to our mission:
“PAWS UP is dedicated to the health, comfort, and cleanliness of
dog’s paws”


Rosie, with her pink Paws Up towel and Saylor giving her paw!
